Ferrari of Fort Lauderdale and Boca Raton joined fellow South Florida Ferrari representatives, enthusiasts, and guests in Miami for the regional premiere of Ferrari LUCE, Ferrari’s first fully electric model. The exclusive unveiling marked an exciting new chapter for the marque, bringing the Ferrari community together for a first look at the four-door, five-seat LUCE.
The evening featured a champagne welcome, artisanal bites, live digital art inspired by Miami, and the unveiling of two Ferrari LUCE models. Guests had the opportunity to experience the new model up close while celebrating Ferrari’s continued evolution in design, technology, and performance.
Ferrari of Boca Raton was proud to be part of this significant South Florida debut and to share in the excitement surrounding the next chapter of the Prancing Horse.
Gallery
Experience some memorable moments of the Ferrari Luce Unveiling.